Sauti za Busara commits to promote Tanzanian culture

THE organisers and promoters of Sauti za Busara festival have pledged to continuously promote and celebrate the cultural diversity in the country, insisting such effort boosts the national identity and encourages the community to pass it from generation to generation.

The festival manager Journey Ramadhan revealed that on behalf of the Sauti za Busara team after receiving an honourary award in the Tanzania Music Awards (TMA) gala over the weekend. He also acknowledged the government’s effort to promote arts and cultural activities countrywide.

“Sauti Busara Promotion and Sauti za Busara team acknowledge the endless effort that the government, through its Ministry, and United Nations Educational, Scientific and Cultural Organisation (UNESCO) is committed to develop arts and cultural industry in the country. “We will maintain our support to promote our cultural diversity in the country and worldwide.” Ramadhani received the award from the Director of Arts Development in the Ministry of Culture, Arts and Sports, Emmanuel Ishengoma and National Arts Council Executive Secretary Kedmon Mapana.

After receiving the award, the festival manager said: “First of all, I would like to express my sincere gratitude to our government under President Samia Suluhu Hassan and all the institutions and stakeholders for appreciating and seeing the importance of music and arts.

“We are very grateful for the honourary award for contributing to the musical industry. “This institution has contributed significantly to the development of Tanzanian music by allowing artists to show their talents and connect local and foreign artists to work together.” Also, every year, the festival attracts visitors from around the world to visit Tanzania and its various tourist attractions. “Also, our festival has been able to attract visitors from different parts of the world to Zanzibar and Tanzania Mainland, thus contributing to the country’s economic growth.” This year’s Sauti za Busara Festival was celebrated during its 20th anniversary and attracted artists from all over the world.

The festival invited groups of different ages and countries; among the groups were the Zanzibar Dhow Countries Music Academy (DCMA) Young Stars Old Fort in Zanzibar to mark the official opening of the 20th edition of Sauti za Busara Festival in February this year.

After the climax of this year’s festival, the organisers opened doors for the artists to register for the 2024 edition.

According to the Busara promotions, all artists interested in participating in Sauti za Busara 2024 must complete an online application form available at the official website,, and submit it before midnight July 31st this year

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