ISW, Cocacola collaboration to empower over 1,100 young food vendors

Coca-Cola Kwanza has partnered with Oryx Gas and the Institute of Social Work to launch this year’s youth economic inclusion project aimed at supporting more than 1,100 young food vendors in the streets of major cities in Tanzania.

Under the project named “Chipsika Kiajira na Coke”, the said number young entrepreneurship will be equipped with tools and training focusing on customer services, stress management, record keeping and capital growth.

The ‘Chipsi’ is a famous street food that employs many young people in Tanzania, and the beverage company expressed it’s commitment to supporting these vendors by providing them with the tools of trade they need to succeed.

These include special gas stoves, 15kg Oryx gas cylinders, customer benches, kitchen clothing items and special food cabinets.

It is expected that after the training, the participants will change the way they run their businesses to make them more more efficiently and effectively, and to provide better service to their customers.

Speaking at the hand over over the equipment in Dar Salaam on Sunday event, Kinondoni District Commissioner (DC) Saad Mtambule said: “We commend Coca-Cola Kwanza for their efforts in supporting the economic inclusion of young people in Tanzania through the Chipsika Kiajira na Coke project.

“This project will not only provide young food vendors with the tools and skills they need to succeed, but it will also contribute to the overall economic growth of our region. I am pleased to see a special focus on people with disability in this program, physically challenged people must be part of an inclusive economy.”

He said the country trust powers of youth entrepreneurship to drive economic growth and create sustainable communities.

On his part, Coca-Cola Kwanza’s Public Affairs and Communications Director, Salum Nassor said the company is committed to supporting the economic empowerment of young people in Tanzania, and this project is just one of the many ways we are working to achieve this goal.

“We recognize that young people play a critical role in driving economic growth and development. We are proud to partner with Oryx gas and the Institute of Social Work to launch this year’s Chipsika Kiajira na Coke, which will further propel these young entrepreneurs in their path to success,” he said.

According to him, as of Sunday there were more than 700 attendees and 450 direct beneficiaries.

“I am encouraged by the turn up. We are committed to supporting the economic empowerment of young people in Tanzania and look forward to seeing the positive impact of this project.

“By supporting these young food vendors, we are not only creating jobs and economic opportunities, but we are also building a more inclusive and prosperous society,” he said.

Representing more than 900 beneficiaries from last year, one young entrepreneur said Hussein Said, a Ubungo resident said: “As a previous beneficiary of this program, I can attest to the positive impact it has had on my life and my business.

“The training I received on customer services, stress management, record keeping, and capital growth has helped me to run my business more efficiently and to provide better service to my customers.

“I am grateful to Coca-Cola Kwanza, Oryx gas and the Institute of Social Work for their support and for believing in the power of youth entrepreneurship.”

“To the new batch of beneficiaries, I encourage you to take advantage of this opportunity and to use the tools and skills you will receive to grow your businesses and achieve your dreams.”

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