THE iStore company has expressed a desire of supporting and developing local skills, necessary for increased productivity, private-sector development, inclusive economic growth and poverty reduction.
Chief Operations Officer of the iStore, Ms Jully Martin, noted that gears up to help bring to market good quality products that are locally designed and produced.
“I consider it as my company’s responsibility to support and develop local skills,” Ms Martin said in Dar es Salaam on Monday which the company organised for interaction and networking themed Mac in Business.
She cited one of initiatives to develop local skills as the partnership between the company and a woman at Mabinti Center to create a range of bags and sleeves for MacBook as well as cable pouches and other accessories.
The accessories will be marketed under the brand name ‘Milele’.
Ms Martin highlighted that the introduction of these Milele branded products will allow their customers to choose good quality, locally made accessories to complement their Apple product.
Ms Martin explained that iStore believes it is the customer’s right to access the same Apple experience in Tanzania as they would elsewhere in the world.
