NEEC urges women entrepreneurs, youth to embrace digital technology

DAR ES SALAAM: THE National Economic Empowerment Council (NEEC) Executive Secretary Ms Beng’I Issa has called on women entrepreneurs and youth to use digital technology in promoting their business.

“Digital technology plays a pivotal role when it comes to promoting business and reach wider markets. Women entrepreneurs and youth should not be left behind with the technology,” Ms Issa said at the Annual General Meeting (AGM) of Muslimah Boss Network that attracted over 200 women entrepreneurs in Dar es Salaam yesterday.

NEEC boss said digital technology was everything in doing business to reach local and global markets easily.

“I am very optimistic that through your network, you have been able to empower yourself and that you stand a better chance of getting capital to make your business grow as you use digital in promoting your business,” she explained.

She said in business you do not need to give up instead of working hard and embrace technology for the business to grow and prosper.

According to the Executive Secretary, the sixth phase government under stewardship of President Samia Suluhu Hassan was committed to empowering women and youths as an important cadre of production through government local fund.

“President Samia wants to see women and youth entrepreneurs supported to further their business growth and development so that could contribute significantly to the national economy,” he said.

Ms Issa commended the network for hard working and good coordination of its activities, pledging to continue working closely in realizing their dream.

Earlier, the Managing Director of Muslimah Boss Network’, Ms Zulfa Adam said the annual meeting that brought together participants from within and outside the country enabled them to share and exchange experiences on how best to conduct business.

“Since this network was established in 2020, we have accomplished to have over 100 legible members. At the beginning there were only 10 members and number has increased steadily,” she said.

Ms Adam thanked the NEEC for the support and commitment to see the network grow, expand and contribute to national socio-economic development growth.

Speaking at the same venue, Ms Rahma Jamal, a participant during the AGM talked tall of the network, saying it has helped to expand her business after getting capacity building training organized by the network.

“Through training I have been exposed to different techniques on how to promote my business and reach reliable markets using digital technology. I am proud of this network,” Ms Jamal explained.

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