Investors are landing, who’s hooking the fish?

LISTEN up, young Tanzanians, there is a storm of opportunity coming and no, it is not on Netflix. While you are debating TikTok filters and football scores, something big is happening: Tanzania is being marketed to the world like never before. Investors are arriving.

Ambassadors are pitching. The diaspora is wooing business giants. And the big question is: Are you ready, or just watching?

Thanks to President Samia Suluhu Hassan’s investor-friendly policies, Tanzania has become the cool kid on the global economic block. Investment conferences, trade fairs, strategic partnerships, you name it, we are on the map.

With better infrastructure, regulatory reforms and a clear open-door policy, Tanzania is no longer whispering “karibu”, we are shouting it across continents. But while diplomats hustle in boardrooms and investors tour factories, some of us are still treating opportunity like that cousin who only visits when he wants money, we ignore it until it is gone.

Youth of Tanzania, you are the bridge between this booming potential and real, on-the-ground transformation. Stop waiting for someone to “empower” you. Empower yourself with ideas, digital tools and the boldness to pitch, partner and profit. Think this is only for tycoons? Wrong.

You can start small and scale smart. Open a food packaging business that links local farmers to global markets. Use TikTok to market handmade crafts to diaspora communities. Learn a language or coding, then work remotely with companies entering Tanzania. Tap into tourism.

Dive into digital agriculture. Create apps. Translate. Guide. Build. And do not just look inward, look outward. Attend embassy events. Follow investment forums. Link with the diaspora. Pitch your startup to an investor from Dubai, a wholesaler from Nairobi, or a tech firm in India. Your market is not just Mwanza or Morogoro anymore, it is the planet.

To the youth still saying “nimesoma lakini ajira hakuna”— understand this: Jobs are not just posted anymore; they are created. And yes, they are created by people like you-young, clever, hungry (in spirit, not just in stomach). The global economy is now a kitchen full of ingredients.

Are you cooking, or still washing dishes waiting for someone to serve? Let us be clear. Tanzania is not a spectator sport anymore. It is a race. And the starter pistol has fired. Foreign investors are already halfway down the track.

The diaspora is cheering. The government is handing out batons.

Now it is your turn to run. So, grab your notebook, your laptop, your grandma’s secret recipe, whatever your tool is and get to work. The world is watching. The market is open. And Tanzania is ready. Are you?