KILIMANJARO: The organizers of the 23rd edition of the prestigious Kilimanjaro Premium Lager International Marathon 2025 has today announced CRDB Bank as the new sponsor of the 5km Fun Run ahead of the February 23, 2025 event.
A statement issued by the organizers in Dar es Salaam today, says they are delighted and have welcomed CRDB Bank on board adding that the race will now be known as the CRDB Bank 5km Fun Run.
This is the second year for CRDB Bank to supporting the Kilimanjaro International Marathon. Last year the bank was part of the supporting sponsors.
“The 5km Fun Run is a big race that attracts close to 5,000 runners hence CRDB Bank, the biggest financial institution in Tanzania, is set to position and expose itself out of this sponsorship and we look forward to a long-term relationship that will take this race to another level,” says John Addison, the Kilimanjaro Marathon Race Director.
The organizers also called on other would be sponsors to come on board and explore other sponsorship opportunities.
Commenting on their participation, CRDB Bank Managing Director, Abdulmajid Nsekela says they are proud to be associated with the Kilimanjaro International Marathon, one of the biggest sporting events in the country that has been on the frontline in promoting healthy lifestyles, tourism and business in general especially in the Kilimanjaro region and for the Moshi residents where the race happens every year.
ALSO READ: Tanzanians shine in Kilimanjaro Marathon
“To us, this is the right platform to promote our bank as we expect to reach many Tanzanians in Moshi and the surrounding areas and engage them through the CRDB Bank 5Km Fun Run,” he narrates.
He further noted that they expect to explore Moshi town and engage customers on the benefits of their products and services for their personal economic benefits and national development.
CRDB Bank Managing Director, Abdulmajid Nsekela has called on the 5km Fun Run participants to register in numbers as they now have something more to look forward to before, during and after the races. “We will be sending a busload of staff, clients and merry makers to participate and have fun at the same time,” he adds.
Kilimanjaro Premium Lager is the main sponsor for the full marathon (42km race), Yas (half marathon – 21km) while supporting sponsors include Simba Cement, Kilimanjaro Water, TotalEnergies and TPC Sugar Ltd and the official suppliers are GardaWorld Security, CMC Automobiles, Sal Salinero Hotel and suppliers – Kibo Palace Hotel and Keys Hotel.
The Kilimanjaro Premium Lager International Marathon, which will be held on Sunday, February 23, 2025, at the Moshi Cooperative University (MoCU) grounds, is organized by the Kilimanjaro Marathon Company Limited and locally coordinated by Executive Solutions Limited while Wild Frontiers Events are responsible for all the inbound travel and international marketing of the event.
