Bolt: Tanzania remains integral market for ride-hail business

BOLT has said that Tanzania remains an integral market for the business with the hope for accelerated growth in the ride-hailing industry due to the positive progress made on the regulatory front.

Bolt’s Regional Manager for Eastern Africa, Mr Kenneth Micah, said Bolt continues redefining the mobility sector in Tanzania with innovative and unique offerings such as in-app payment options and discounts for riders, access to early cash-outs for drivers, and flexible earning opportunities for drivers.

“With the recent positive changes in the regulations, we remain committed to investing further in the market and Bolt will continue to work with LATRA and other government and private sector stakeholders to ensure that the ride-hailing industry grows to its full potential,” he said.

Despite 2022 being a challenging year for the ride-hailing industry in Tanzania, the data reveals the customers with the most rides taken on the platform, the drivers with the best ratings, and the most common destinations on the app.

“Bolt is delighted that there were significant milestones achieved in 2022 despite the challenges experienced. The business has continued to experience significant growth and Bolt continues to be the most preferred means of mobility across urban locations in Tanzania,” he said.

The longest cumulative ride by a customer in Tanzania was over 7,000km, while the average distance was 7km.

The most popular destinations in Tanzania included the Mlimani City Mall in Dar es Salaam, the Gran Meliá in Arusha, Rock City Mall in Mwanza, and the Royal Village Hotel in Dodoma.

Recently, the Tanzania Land Transport Regulatory Authority (LATRA) unveiled new regulations introducing favourable price and commission rate caps for ride-hailing services.

The new tariffs offer an opportunity for Bolt to continue offering full-scale operations that will allow hundreds of thousands of Tanzanians to enjoy affordable, safe and sustainable services.

The tariffs also provide drivers operating on the platform with access to viable earning opportunities.

In addition, the company’s commitment to providing high-quality and reliable services for riders and drivers has helped it maintain its position as the leading ride-hailing platform in the region.